Grand Teton National Park, Wyoming
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Here at CoolWorks, we count ourselves lucky to get to work with a wide variety of amazing organizations across the country and see immense diversity among the employers we serve. In the past month we’ve hosted three webinars for employers to connect, share, and learn from one another.
In the midst of the current coronavirus crisis, all of us are facing much uncertainty. Developments are fast-paced; projections are constantly changing and cover a wide spectrum of best- and worst-case scenarios. The best we can do is to take everything one day at a time. Planning and communication…
Moving across the country for a new job in a great place is undoubtedly exciting, but it’s also daunting and intimidating. For first-time seasonal workers, taking this step is a huge life decision, one that they’re likely to second-guess many times before they actually pack their bags. If you…
Re-posting your same materials from last year (or the last 10 years) is not an optimal strategy. This resource will help you retune and focus your recruitment marketing efforts as you ramp up for the 2020 season.
To be more successful at attracting qualified talent, helping them succeed and enjoy their season, and hopefully creating an experience they’ll want to return to, employers should strive to engage their current and prospective staff on a personal level at every step of the seasonal employment life-cycle.
Regardless of your industry, now is the time to evaluate your entire employee experience to maximize the return on long-term investments needed to acquire great new talent.
Is that a Job Description you’re about to post as a Job Ad?
Wait – there’s a big difference!
Think of your advertising as the vehicle you count on – day in and day out – to deliver your message to job seekers. Regular tune-ups will bring power and efficiency back to your recruiting messages.
Great photos can help you capture the magic and fun of working a season at your great place, help you bring in more superstar applicants next year, and build your property’s visual culture content library. It’s a worthy endeavor that pays off!