First Impressions in the Time it Takes to Blink

It's been drilled into all of us how important first impressions are. In Malcolm Gladwell's book, "Blink: The Power of Thinking Without Thinking", he suggests that first impressions happen even faster than we thought - in 2 seconds or instantly.

This is a big deal for those making hiring decisions. Read about the book and theory at About.com or check out the book at Amazon.